Did you know, most people pick a brand based on its product’s look and feel? Studies suggest that a whopping 81% of customers buy a product based on the brand’s packaging. Your business can also catch people's eyes with the right packaging options. Among these options are the Kraft boxes and cardboard boxes, deemed the best to grab customers’ attention.
But how do these two fare against each other? What are the benefits and uses of each? We have listed the key differences between kraft boxes and cardboard boxes so you can decide which option best suits your business:
Kraft Paper Boxes And Their Qualities
Kraft boxes are made from Kraft paper, a material that comes from wood pulp using the kraft process. In this process. wood is converted into pulp. The pulp is then transformed into kraft paper.
Types of Kraft Boxes Explained
Kraft boxes come in several shapes, designs, and sizes to fit different products. Here are some common types:
Foldable Kraft Boxes: Fold boxes into shapes with ease, making them exceptional for effective storage and shipping.
Rigid Kraft Boxes: These kraft boxes are sturdier and stronger than others. They provide extra protection for delicate or valuable items inside.
Window Kraft Boxes: These boxes have a see-through window. Customers can look inside to view the contents.
Auto-Lock Kraft Boxes: No extra tapes or glues are needed. These boxes lock shut automatically. The locking part is built right into the design.
Hanging Kraft Boxes: Little holes or tabs let you hang these boxes on racks or hooks. Perfect for retail displays.
Kraft Boxes with Inserts: Custom dividers inside hold many items in one box, and the inserts protect and organize the contents.
4 Benefits of Kraft Boxes
Kraft boxes offer various benefits that go beyond just sustainability. These boxes can help your products appear more professional.
1. Strength
Durability is a key advantage of Kraft boxes. Don't let their simplicity fool you; kraft boxes are tough cookies. The material has impressive strength and tear resistance, safeguarding contents throughout the shipping process. However, they might not be as robust as the cardboard boxes for delivering large or heavy products.
2. Customization Options
Kraft boxes increase customization possibilities. They provide a blank canvas for unleashing creativity. Logos, unique designs, splashy colors, the sky's the limit for making your branded boxes pop. This allows you to craft printed kraft boxes that resonate with customers and reinforce brand identity.
3. Personalization Option for Brand Awareness
Using fully personalized Kraft boxes can help your business stand out. With unique and custom-tailored Custom kraft boxes wholesale from a reliable supplier, your packaging commands attention on crowded shelves.
4. Distinct Texture
Instead of a smooth surface, kraft has a rough texture that adds character. This unique feel provides a more engaging sensory experience as customers unwrap and open the packaging, enhancing product perception.
Products That Easily Fit inside Kraft Boxes
Due to the versatile nature of kraft boxes, they can fit products like:
Clothing and apparel items
Jewelry and accessories
Food items such as chocolates, candies, and snacks
Handmade crafts and artisanal goods
Beauty and skincare products
Small electronic devices and accessories
Stationery and office supplies
Cardboard Boxes and Their Qualities
Cardboard box packaging is another common type of packaging widely used for versatile application. These boxes feature thick and sturdy cardboard paper. The strength of these boxes can vary depending on product requirements.
Various Types of Cardboard Boxes
There are different kinds of cardboard boxes. You can get a box made to meet your unique product needs:
Wall Boxes: Made of single to three layers of cardboard, they are good for different items. They protect according to the number of walls, with single walls being the weakest and triple walls the strongest.
Foldable Boxes: These are space-saving flat packs that unfold into boxes. Ship and store them unassembled to save room. They are quick to set up. All you have to do is fold and secure the sides when ready. This is a sustainable option due to the use of less packaging material.
Window Boxes: A window or opening shows what's inside. Customers can see the product without opening the box. They are perfect for retail displays and gift packaging where visibility matters. The plastic window keeps contents visible while protecting them.
Advantages Of Cardboard Boxes
Cardboard boxes offer many benefits that make them a go-to packaging choice. Let's explore these advantages:
1. Better Protection
Excellent Strength Double- or triple-walled cardboard boxes can bear heavy loads. This strength is perfect for packaging hefty items or large product quantities. Cardboard outperforms kraft boxes when it comes to supporting large weights.
2. Moisture Protection
Many cardboard boxes have coatings that shield contents from dampness and humidity. This shielding is vital for moisture-sensitive goods like electronics, medicines, or foods. Unlike kraft, which can absorb moisture over time, cardboard maintains dryness.
3. Versatile
Design flexibility of cardboard allows for intricate shapes, sizes, and closure styles. You can have your packaging supplier create fully customized cardboard packaging suited to your products. These could include:
4. Clear Branding Space
Cardboard provides a smooth printing surface for vibrant colors, graphics, and branding. High-quality printed visuals enhance a product's shelf appeal.
List of Items That You Can Snug Fit In Cardboard Boxes
Here is a list of products you can pack in these unique boxes:
Books and printed materials
Kitchen appliances and cookware
Toys and games
Home decor items
Pharmaceuticals and medical supplies
Automotive parts and accessories
Office equipment and supplies
Wrap-Up: What Works Best For You
While both boxes offer packaging solutions, selecting them depends on your requirements. Is your priority a sustainable packaging option that is customizable and suitable for lightweight to moderate items? In that case, Kraft Boxes emerge as the winner.
But, if your products need heavy-duty protection against moisture and much weight, cardboard Boxes are a better choice. They offer better security, moisture resistance, and versatility in design for heavier items.