ABJECTIVE is a fashion film exploring abject and abjection by the means of hair as a stylistic medium in film. The abject, a term formed by Julia Kristeva, is transported by the ambiguous object of hair, that can be seen on the one hand as object of desire but in this case leads to a break out of crisis triggered by the disgust. The sound level that is once more emphasizing on the inner crisis the main character is undergoing underlines the disruption of the perfect family.