Accelerance Brand & Website

  • Gaia Fontana

Gaia Fontana was engaged to an exciting challenge by Accelerance; to rebrand this award-winning consultancy firm and help to establish their leadership within the market. The creation of a new logo and the refreshing of their website. Accelerance is specialised in executive and leadership development, known for its ability to meet clients needs with highly bespoke solutions.

The new logo reflects the bespoke, creative & human touch, pure essence of the personality of the brand. The team at Accelerance offer a significant experience, impressive sensibility and formidable reputation within the world’s leadership development sector.
The gentle human silhouette, an echo of their identity, combined with the letter “A” from the brand name, goes to create a unique emblem used in their marketing communication, social media and corporate identity design.
As part of the project, we looked to create a highly-versatile new design for PPT presentations, case studies and brochures. These graphic assets offered great flexibility to be used directly by the team of Accelerance.
Engage the relationship with the clients is an essential condition for Accelerance business, therefore we designed an exclusive Season’s Greetings card with a fun anti-stress feature of a bubble wrap placed inside the card. Communication message to close the year with less stress!
Project Deliverables
– Logo Design – Corporate Identity Design – Brochure Design – PPT Presentation Design – Event Design – UX Design – Responsive Website Design – Responsive Website Development – Project Management
The new Accelerance website was designed to make the user journey more approachable and attractive. The bold and vibrant new colours gradients used in buttons and CTA are design elements used throughout the visual look & feel of the identity helping to capture the interest of the user.
Responsive website design is a key for the new website, accessible from all the devices, mobile and desktop.