Adam Reed London

When award winning hairstylist Adam Reed set out on his own he approached HereAfter to create the brand for his new venture. Inspired by traditional Victorian salons where guests gathered under the roof of an inspiring host and Adam’s highly creative work for fashion catwalk shows, we created a positioning for the new brand - CREATIVELY CURIOUS. CURIOUSLY CREATIVE. To announce the opening of the new salon, the launch campaign celebrated the brand’s new positioning with a cast of unique models showcasing Adam’s signature styling.