adidas Originals Chile x Foot Locker Europe - Creative Direction
Three shoots in three different European countries, London, Paris and Milan. The Chile partnership with Foot Locker Europe and adidas Originals brings creative control to neighbourhood communities. From re-wilding community waste-lands to energising and enabling BMX crews, this year-long campaign is designed to create new paths of progression for aspiring creators.
Creative Direction - Lauren Mustoe
Photographer - Ciesay-San
Creative - Miranda May
Retouch - Danielle Painting