London (10 March 2016) - AKQA has today announced the call for entries to the official Cannes Lions International Festival of Creativity global student competition, Future Lions, by inviting all students to ‘Start Something’.
A global celebration of bold and progressive thinking, Future Lions has now launched the careers of over 60 of the most talented creatives. The brief: connect audiences to an idea from a global brand in a way not possible three years ago. There are no boundaries or restrictions on which industries or media are chosen. The deadline for entries is 6 April 2016 at 18:00 GMT.
AKQA CEO Ajaz Ahmed said: "From encouragement flows courage. With Future Lions we are encouraging the next generation to dream big and soar high. The winning teams are the ones that nourish creativity through curiosity and unleash the inner fire of their imagination."
With a focus on ideas that move the world, AKQA is proud to announce Google as the official partner for Future Lions. Google will host a live Hangout for students called ‘Ask The Judges’ on 15 March 2016 at 15:00 GMT. In addition, AKQA Group Creative Director Ian Wharton will provide guidance through ‘Think with Google’ – a source of insights, trends and research.
The five winning ideas will be celebrated on stage at the Cannes Lions International Festival of Creativity on 22 June 2016 in the Debussy Theatre at Les Palais des Festivals. The winners will receive the prestigious Future Lions trophy, and full access to the Festival. An exclusive rooftop celebration will take place after the ceremony for all the winners with the judges, industry luminaries and previous Future Lions winners.
Alongside the individual awards, the school with the highest number of shortlisted entries will be recognised as the Future Lions School of the Year, an honour that has gone to Berghs School of Communication in Stockholm, Sweden for the last two years.
To learn more about the 2016 Future Lions competition and how to enter, please follow the link below: