AKURA Timepieces is a Scottish start-up that has brought a stunning new wristwatch to market. They contacted us to enquire what would be involved in creating a film to accompany the launch of the Wayfarer watch and it was one of those moments when we knew instantly it was something we wanted to get involved with.
Philipp Schoenfisch, who founded the company, had the nice idea of seeing the watch in the wilds of Scotland… that was it, that was the hook. A simple starting point and an open brief that we could run with. Perfect.
