Anthony Nolan: Event Facebook Ads, 2017-19

BRIEF: Design targeted Facebook ads to attract participants to enter sports events across the UK, to raise vital funds for Anthon Nolan. OUTCOME: A series of Facebook Ads that have the backdrop of the city, in which the event is located. This was encouraged after various feedback and testing, apparently, attracting the local crowds to sign up. The below shows my first designs from 2017, and how they have developed from static, more detailed and animated.