Through interviews with the stakeholders and attendees, the value proposition of the event was defined, celebrating the rise of Asia as a strategic destination for business and innovation. Through further exploration, the workshops, delivered by 200+ World-Class speakers, revolved around 8 essential key themes:
- Skillset / Mindset Transformation
- Corporate Venture Capital
- Corporate Entrepreneurship
- Innovation & Creativity
The interactive timetable was designed using the Corporate Innovation brand colours, to colour code the themes so that they had a visual identity, making it easy for people to identify the nature of the event they would like to attend.