Advertising project which was my final 3rd year exhibition piece.
The concept behind it was to make Aspall Cyder attractive the to millennial market.
By bring old fashioned words back and adapting thier meanings to relate to cyder.
Also bringing back old fashioned pub games to make it fun. The Aspall bottle design is unique to that brand only so with this in mind came the revamp of Quoits. Where the specially designed coaster could be made into rings the try and throw to get on the bottle.
[Illustrations by Rosie Saunders for the Aspall rebrand]