Our brief was to come up with a flexible design concept that could be used across a growing range of APM Project Management Guides. Our concept used a simple layered typographic approach using the titles of each publication along with careful application of the tertiary colour palette that we had developed for APM to dynamic effect. Along side the cover designs we also came up with a format for the text pages and typeset the first of the publications before producing a template to enable APM to typeset future versions themselves. The design was eventually applied to more than 15 successful publications.