Audi Unmute The Now : Pitch / Film

  • Dimitri Frixou

AUDI RS Deutschland released a tender to take over there social media channels. During my time with NORDPOL+ I played a vital role in the creative pitch sessions. We had to come up with an original innovative idea and videos to accompany. I created the Audi 'Final Performance' to illustrate the idea that Audi RS will be making there last performance models due to the rise of electric cars. Client: Audi Deutschland Agency: NORDPOL+ Role: Creative Concept, Video Editor, Sound Design, Art Direction Programs: Adobe Premiere Pro, Photoshop Footage: Sourced from various YouTube videos + Audi Marketing assets

Unmute the now social moodfilm:

This moodfilm was made to emulate what a social media post could look like to support the main campaign. The idea, to use the beautiful purr of the Audi RS6 engines as a way of saying be present in the moment and listen to the sounds around you.
The Last Production:

The idea behind this video was to mix the idea of a timeless classic and put it in the last performance light. The final performance models are being sold now... buy a ticket to the final performance which is a play on words.
Art Direction // Assets