Awareness Campaign | Ovarian Cancer
For charity Ovarian Cancer Action I created this brand identity. On World Ovarian Cancer Day across the country volunteers are handed out 33,000 roses with symptoms cards attached to raise awareness. Each rose represented a woman living with the disease and served as a symbol of hope.
Using their brand colour teal as a watercolour textured background, and rosed to spell out 33,000, these assets were used across social media and press as the campaign identity.