BALLY

TO MARK THE OPENING OF BALLY’S NEW BOND STREET FLAGSHIP BY DAVID CHIPPERFIELD, ARTISAN DESIGNED AN IMMERSIVE ENVIRONMENT FOR THE VIP DINNER.

FOR THE EVENT WE CREATED A DYNAMIC INSTALLATION INSPIRED BY MODERNIST FURNITURE, ART AND DESIGN AND TAKING CUES FRO CHIPPERFIELD’S ARCHITECTURAL REFERENCES TO AN ORIGINAL STORE INTERIOR BY MARCEL BREUER IN THE 1920S.

AS THE EVENING PROGRESSED, THE LIGHT INSTALLATION CHANGED AND EVOLVED TO REVEAL THE FINAL PERFORMANCE PIECE, A LIVE APPEARANCE BY CHILLY GONAZLES.

IN COLLABORATION WITH JAN KENNEDY CONSULTANCY.