Betfair Casino Rebrand

  • Luca Perrone
  • Guy Fixsen
  • Andrew Howard
Global rebrand of Betfair and his umbrella products Sports, Exchange, Casino, Arcade, Poker and Bingo umbrella products. Brand guidelines and positioning developed with Dixon Baxi
Art direction and product branding of a coherent visual ecosystem for customer facing communication. UI design, guidelines, visual identity and template library and marketing campaigns.
Dinamyc responsive Casino product Acquisition Landing Page template.
Responsive Acquisition and CRM landing pages
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