Birral is a new craft beer and like all of them, they are made following a traditional brewing process. Using only the best ingredients to create Premium beer. For the development of the brand, we wanted to work with the brand's values, which would reflect why this beer is different from others.
The moments that arise without planning, those that escape the routine, those that normally only happens when one of your friends says “The last one and then we’ll go home’, those are the moments that you should cherish with a Birral.
In the design of the packaging, we looked for balance, between a Premium product and an easygoing brand. It’s a product with an attractive image and a custom hand-drawn design, which functions as the main focal point.
