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Blenheim Art Foundation - Michelangelo Pistoletto

Summary

A promotional film for a groundbreaking art exhibition

Challenge

Create an engaging and informative short promotional film for Italian artist Pistoletto’s exhibition at Blenheim Palace. The exhibition was presented in association with Barclays.

Creative

With the modern art integrated with the history of Blenheim Palace, the film needed to capture this juxtaposition visually, whilst also telling the story of the relationship between artist and venue.
Filmed in just two short days, the resulting film created additional buzz around Michelangelo Pistoletto’s most comprehensive UK exhibition to date.

Project Tags

  • Blenheim Art Foundation
  • Barclays
  • promotional film
  • digital

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