Bloom Skincare offers a range of basic skincare solutions for all skin types. The simple and clean style of the design and product is targeted at all genders and is suitable for everyone to use. The colour-coding of the products makes it easier for consumers to re-purchase/differentiate the targeted skin types of the product. The stock used for the packaging gives a unique customer experience as it replicates a similar texture of the skin layer according to the skin type of the product.