Boisdale Life
This much-loved quarterly magazine for one of London’s most successful high-end restaurant groups focuses on the good life of feasting, music, travel, opinion, and current affairs, written by Britain’s leading cultural commentators.
Client:
Boisdale Restaurant Group
The brief:
We were tasked with redesigning the magazine to increase readership and make it more appealing to top-tier advertisers and industry partners while keeping its rambunctious soul.
The solution:
We created clearly defined sections for improved pace, flow and readability, choosing typography to reflect the proudly traditional, British sensibility with a Scottish twist for which this restaurant group is famed. Now an eclectic, exciting mix of current affairs, opinion, food and drink, luxury lifestyle and culture, the high-profile contributors from the worlds of politics, business, media, technology, and beyond have increased readership to 100,000 copies per issue.
Role:
Editorial, Design, Art Direction & Photography
