—brace the space
The branding and identity for the 2019 Degree Show for the Department of Graphic Communication & Typography at the University of Reading (showcasing the work from the BA Graphic Communication and MA Book Design courses).
We aimed to create an identity that would reflect the community felt within the courses and department without isolating those who were unfamiliar with it. Hence we created 'embrace the space' stylised with an em dash, creating a little wink wink nudge nudge amongst designers. We also used the yellow from the department doors as one of our primary colours, and the birds-eye flat-plan of the department as a visual motif to further flesh out the idea that we as students 'embraced the space' during our time in Reading.
I worked on the project with Elliot Ellis, Matt Franklin, Ben King, Philippa Lane, June Lin, Siu Yen Lo & Jake Pollock