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Brand for technology business Architechs

me&you design agency took an exciting, fresh approach to creating a new brand, video content and website for this leading IT business. We wanted to reflect Architech’s ambitious growth plans.

Architechs chose me&you design agency for their rebrand and digital marketing relaunch and we started by running a brand discovery workshop with their team. This discussion and exploration revealed that Architechs wanted a brand for the technology business that was pragmatic and solid yet inspirational and progressive. Being boring, salesy, arrogant, condescending and needy should be avoided at all costs!

The rebrand should solve a communications problem - the old brand and website simply didn’t clearly communicate what they did. We considered how to convey their two core services - operational support and consulting.
The designers at me&you explored a range of new shapes for Architechs’ visual identity.
Our final new logo for Architechs is bold yet elegant. A really fresh and vibrant shade of blue on the ‘A’ icon lifts the visual identity dramatically.
We recommended to Architechs that a video took centre stage on their website homepage. We filmed Jan, the company founder, explaining in under two minutes what his technology business offers. To inspire prospective clients, Jan speaks about his vision of a ‘world where IT works’.
The video by me&you succeeds in being compelling. Jan comes across as serious and professional, yet the overall website homepage now has a welcoming human touch to differ it from other technology business websites.
"Highly recommended. Not only is their creative work top notch, but me&you design agency will also take charge and move the project forward when client (us) procrastination sets in. Go talk to them - they won’t disappoint." Jan-Aage Frydenbø-Bruvoll, Managing Director, Architechs
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