BrandArt: Brand guidelines, print design and marketing

  • Julie Nicholls

Taking memories home

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BrandArt create branded merchandise for visitor attractions around the world. They needed a set of brand guidelines and marketing materials that helped bring their brand to life. Something that encapsulated their 'making memories' ethos.
A vibrant colour palette, quirky illustration style and flexible graphic system, have helped bring clarity to the BrandArt offering.
The refreshed style has been carried through to the comprehensive product catalogue. A fresh new typographic approach and graphic way of highlighting key information have helped make this key piece of marketing collateral a lot more customer-friendly.
Bold colours, graphics and patterns are being carried across all kinds of promotional materials to help bring the brand alive in a more engaging way.