Branding & Identity for Coffee Shop - Laataa

Laaftaa is a coffee roaster company and cafe. Their coffee is of premium quality and best tasting in the world. All the coffee beans are 100% Arabica and specially handpicked with proper treatment and care. Laaftaa also produces ready-to-drink cold brew coffee can and coffee cookies, from high quality natural ingredients and coffee beans. To match their premium quality and natural hand-picked quality beans, I created a hand-lettered typography logo to add a natural touch. With the use of vibrant colors and elegant pattern it gives the Brand Identity a premium look. This was achieved through the introduction of bright colors for different flavors and packaging, hand drawn typography logo in conjunction with elegant pattern. I designed a Logo, complete Branding and Identity and Packaging. Which includes Coffee Roaster Pouch, Cold-Brew Cans, Cookies Pouch, Tote Bag along with Coffee Mugs, Cups, and Business Card design.