Brathwaits 'Moments In Time' Campaign

  • Tom Osborne

Oversaw the entire process of this campaign from idea to execution to measuring its performance. Two years ago we contracted Emily (then an up and coming young model) who has since gone on to work with ASOS, The BodyShop, and lead Apples iPhone X commercial. Part of this was to start Brathwaits Pinterest Account - with multiple weekly uploads for 4 months of my contract we went from 0 -180,000 monthly views. This video also served as our Facebook Page creative (then a new feature) and FB awareness advertisement as we re-designed the funnel which proved to be very successful.