BREAKING POINT - The Runway Show

2016 Breaking Point is the fashion runway show created and organised by myself and my fellow classmates of the Modatex FashionDesign course class of '016 to showcase our graduate's collections. I was the event producer- planned the event, negotiated budgets, organised fundraising events and an online crowdfunding and gathered staff and volunteers to work at the event. As team leader I directed a team of ten, delegating their tasks and overseeing their work. I have also handled the event’s communications and public relations - writing press releases and designing press kits, curating the guest list, meeting and securing sponsors and managing the event’s social media and online presence. Alongside João Barriga I co-created graphic design & video production concepts, including the trailer of the show and crowdfunding advertising materials. This was a self-led project in response to the lack of opportunities to showcase our work.