CAMBRIDGE & WALKER | Animated Music Video & Release Planning

The UK folk duo Cambridge & Walker released their debut album 'Wheel & Dive' in March 2021. After postponing the original release due to the pandemic, Siren Creative worked with the artist to support the marketing and promotion of the album. Despite being a smaller scale project, the album instantly received praise in the folk community with glowing reviews from FATEA Magazine and Mardles, radio play from BBC Radio Cambridgeshire and an interview with the Folk Show. Siren also worked to create and produce an animated video for 'Reynardine' with our creative services arm Trash Cat studios. Reynardine is a traditional folk song and story, and this original arrangement features on the album 'Wheel & Dive'. The video combines hand drawn imagery in pen and ink, with digital colourisation and animation.