Camden Alive is the Cultural Programme for the borough of Camden - supported by the Mayor's Impact award. Camden Alive is a programme of arts and cultural events that celebrates the people of Camden. Sharing our diverse heritage through creativity, Camden Alive will capture the sights, sounds and spirit of the borough and what it means to live and work in Camden. Through music, dance, food, fashion, design, performance and visual art the stories of our neighbourhoods will unfold and be showcased by the creation of the virtual Camden People’s Museum. Presented through web-based augmented reality the museum will illuminate and animate these stories, revealing the vibrant individual and collective culture of Camden.