Case Study: Fashion's Race for New Materials
An 18-page report researched and written by me, exploring three areas of material innovation in the fashion industry. I also featured as a panelist in a webinar discussing the report and its findings.
Brands are pursuing a raft of initiatives to adopt recycled textiles, regeneratively farmed cotton and mushroom-based leather, but giving fashion’s major materials a sustainability makeover still requires billions of dollars worth of investments and deeper, longer-term commitments to scale. BoF breaks down some of the key innovations, the companies leading the charge and the barriers to change.