Cerium Designer Collection

  • Jack Murray
  • Ellis Porter

Project lead for the visual material of the Cerium Designer Collection for iCandy. The Designer Collection is iCandy's limited edition colourway, based on their flagship product, The Peach. I was tasked with creating the visuals for the marketing of the new Pushchair, and took the project from concept to completion. I based the final idea off of the element of Ceriums properties, a tactile metal. A diamond pattern is prominent on the pushchairs material, and I wanted to communicate the quality of these materials as pleasant or attractive to touch, and give a clear sense of style.