Chinatown London- #ourchinatown

I worked on the visual identity for Chinatown London's "Our Chinatown" campaign that ran during ESEA heritage month in Septemper 2021. I designed an ident capturing the vibrance of Chinatown and the way it brings people together over our favourite foods. The final ident consists of different icons, which can also be used separately, evoking connection and conversation over a shared meal. I also designed a set of window stickers to be displayed in the windows of 17 different establishments in Chinatown, each with a unique QR code that takes visitors to a page with information on different cuisines, dishes, and recommendations.