Chrome x McLaren x Sphere @ Las Vegas

From November 13th to 18th, the world witnessed a dazzling collaboration between Chrome and McLaren on the Sphere, the largest spherical screen in existence. I was fortunate to be part of the creative and motion design team at Google Creative Lab that brought this project to life. My role wasn’t just about finding the optimal workflow for wrapping a video onto the Sphere’s unique surface. I also had the opportunity to create a full 360-degree animation in Houdini, utilizing an impressive 2 million particles and rendered flawlessly in Redshift – a personal achievement for me! Furthermore, I spearheaded the development of a simplified version of the animation specifically tailored for the F1 race day. This ensured maximum impact for a wider audience. The advert captivated millions watching the F1 race live in Las Vegas and garnered an impressive 3 million online shares. It was a truly rewarding experience to be a part of such an innovative and impactful project.