Coley's Cravings Branding

  • Ellie Maguire

Miami based bakery serving delicious, gourmet baked goods you can’t find anywhere else. I worked with Coley to re-brand her food blog turned bakery into a fun and recognisable brand which captured the nostalgic bakery feel they are all about, but with a modern twist to match with the fun flavours and creativity Coley puts into her bakes. The brand has an indulgent feel with a rich chocolate colour and playful pop of pink and the swirling type is inspired by the swirls in a babka, Coley’s signature product. We focussed on an iconic pink box, her customers would recognise anywhere and then carried the brand across socials and other printed materials for a consistent image. No matter where you come across Coley’s you’ll know you’re in the right place.