Content Strategy & Photoshoot for NolaSkinsentials

From Content Strategy and Ideation to photoshoot production and execution, I worked with US-based female-founded skincare brand NolaSkinsentials. Nola came to me with a hope to boost their Instagram presence with engaging content, allowing them to be in favour of the algorithm. I pulled together a monthly Content Plan, followed by scouting and booking diverse models and shoot locations. I shot with various models across multiple weekends to capture a variety of imagery and video content for the brand's Instagram and website. Our aim was to present real women with real skin, therefore minimal touch-ups were made!