In collaboration with Shoreditch digital design agency Dash Creative my copywriting services were required to develop an improved brand tone of voice for the launch of beauty business Ameera London's new e-commerce website. Built by Dash Creative on Shopify, the website launched in December 2017.
Deliverables:
Application of new TOV by creating long form, short form and product copy.
Re-worked content for facial mask and oils product pages, CTAs, Our Story, Press, Our Ethos, FAQs and Contact Us pages.
https://ameeralondon.com/
http://dashcreative.co/
I have also collaborated with Dash Creative providing content for their website. View further details here.