Cream 2020: Shelter x Instagram

Our Cream 2020 winning campaign: #sheltereveryone. Our idea repurposes Instagram's viral "Stay at Home" sticker to help users empathize with the fact that not everyone has a home to socially distance in. See our idea showcased on campaign magazine: https://www.campaignlive.co.uk/article/meet-emerging-creatives-cream-2020-turning-hope-action/1693957