D&AD New Blood Shift Identity

Following a competitive pitch me and my creative partner re-branded D&AD's New Blood Shift programme with 'The Light', an execution that pays homage to the New Blood shifters who have day jobs, caring responsibilities and other commitments - forcing them to create in the darkness of night

Team Credits

Abi Stephenson

  • Art Director

Matt Jones


  • D&AD


    • Design & Creative


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Abi Stephenson
Art Director
Matt Jones
Creative & Film Director