Darcy helps you achieve your personal goals with help from people with those same goals.
Setting the scene
The problem
Many people set themselves admirable personal goals like running a marathon or to quit smoking. However good those intentions might be, most people lose motivation and fall of the wagon after a few weeks due to a multitude of reasons. These reasons are usually things like fear of failure, lack of belief or lack of focus.
The solution
After many iterations, I decided to go with a chat app solution where like-minded people with similar goals come together to motivate and encourage each other.
The prototypes
I went with a clean, aspiration aesthetic. The use power imagery had the aim of subconsciously keeping the user inspired and motivated to achieve their goals. The group chat format was chosen because it was a powerful way to provide a stronger sense of collectivism and focus around a single topic.