Allianz were not only supporting the Paralympics but also wanted to make sure that their customers felt confident and could make the most of their lives. They believed that to be able to achieve this everyone needed to believe in themselves. The task was to create a set of ads that would highlight that need and bring emotions and the excitement of the action to the customers.
— Graphic design
— Preparing print ready PDFs
The client has been provided with a set of digital and print ads, focusing on famous Paralympian sportsman and sportswomen, whose pictures were taken in the moment of the challenge.