The piece tracks the emotional responses of guests — as well as how long they stay inside the room — to gauge which combinations of media are most effective at capturing and maintaining their attention. As a result, the space is constantly optimising itself to present the most engaging version of itself to those inside. Deceptively alluring from the outside, visitors to the space are bombarded with a random, hollow assortment of media that has been grotesquely over-engineered to create an overstimulating, surface-driven experience.