David vs Goliath — How 360° recipe videos could help a small brand compete with giants

  • Guillermo Pernas

Scroll for a few seconds down your Facebook newsfeed and you’ll almost definitely come across at least one food video breaking down delicious looking recipes into millennial sized chunks for us all to chow down on. Perhaps the most prominent creator of this kind of content is Tasty (who have over 500 million monthly viewers), but there are many, many others... https://medium.com/@alexanderbloom3007/david-vs-goliath-how-360-recipe-videos-could-help-a-small-brand-compete-with-giants-de8a77880e87