Dazed Sport

A Track+Fits campaign featuring Olympic Champion and 3 x World Champion Noah Lyles. Through Track + Fits I have created a lane for track athletes and fashion. I strive to change the narrative of track and fashion through easily-consumed content for a new generation of track fans. I have a fast-growing community and have built countless relationships with professional track athletes who stand behind what I do. My mission is to bring the culture to a level the track world has never seen before.