Desi Hip Hop Website

  • Matt Lee
In collaboration with Fame House, we built a custom online publication platform that not only improved upon their initial performance bottlenecks but also content organization and readability limitations that were halting their readership numbers. I was responsible for front-end development as well as integrating the site into the WordPress CMS. The site features a global audio player powered by SoundCloud, multiple news category layouts and an Events section that displays the upcoming events in the global community. The design aesthetic features a bold and dark vibe that represents the underground hip hop movement and is enhanced by subtle micro-interactions and animations to further engage the users.

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