Brief: Rebrand your Art School.
“Create a new visual identity for the School of Art and Design. This Will be applied across all communications and interfaces and should capture the creativity and diversity of the School, the subjects and the students within it. The outputs and applications should be as creative as the occupants and subjects within the School, but there must be an overarching distinctive brand identity.”
Creative Idea:
Build upon the existing heritage of the NTU art school and the connection it offers with both peers and industry. Create a new brand identity that better reflects the Nottingham Trent art school status as one of the leading art schools in the country with ambitions to compete globally.