Dettol TVC

The idea of this TVC is to provoke argument and to test the boundaries of what can be aired on television. I have done this by taking very strong components from a well-known NSPCC TVC.
I will like to add that I am not mocking child abuse but just the cliché of the adverts that advertise it.
This advert is only a concept by a none live brief and has never been aired.

Team Credits

Thomas Kemp

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