DigiThera

The studio was approached by the team behind the award-winning QuitGenius app (YC, Telefonica) to develop a brand for an umbrella company that reflects an ambition to become an industry leader in digital therapeutics. The result is an approachable brand for DigiThera which aims to excite through playful illustrations/micro-animations, a relaxed tone of voice and a bold font pairing. The site went live just before DigiThera's feature on TechCrunch, giving the team a chance to gauge early interest in the new landing page.