Djakarta Tempo Doeloe

  • Anggraini Susantio
Djakarta Tempo Doeloe is a historical tourism campaign for Enjoy Jakarta. Aims to revive the unforgotten memories of Jakarta. Jakarta is a metropolitan city with a huge business opportunity, that's why there aren't many people come to Jakarta for a holiday. Therefore, the tourist percentage decreases from time to time.

In this project, it encourages people to explore Jakarta on its history instead of going to shopping malls. History is the one that builds the character of a city so we must preserve it. People may say that historical and abandoned places are boring and creepy but if you see it from different perspective, you can see how beautiful they are. To make the travellers explore the area easier, I created an all-in-one travel kit which can be obtained free from the nearest tourist information counter or it can also be ordered via online on the website and it will be mailed to your address. With this campaign, I hope to increase the tourist percentage, and make both local people and foreigners aware of the importance of history.