Remember when Black Lives Matter content filled up the feeds of your preferred social platform? While the message still burdens many within the black community — as well as some allies — on a daily basis, for many it is business as usual; even one of my regular online beauty go-to’s has that in their homepage banner. I’m sure it’s more about things being back to ‘some kind’ of normal post-Covid, but who knows? To me, it seems like everyone is tired and weary of the triggering message of BLM and I believe that’s a sign that, if systems are not changed, things are likely to return to what they used to be, the word diversitybecoming one of those words people say out loud while using air quotes. I’ve already written about my own personal experience as a mixed/black woman in the beauty world, but I wanted to try and tackle the systems within the beauty industry. If I’ve missed anything, let me know!