Don Julio La Primavera - Global Toolkit

Under the umbrella of brand experience agency TBA, we worked in sync with Don Julio to develop a global strategic toolkit for the execution of its ‘Cantina La Primavera’ brand world. Consisting of a descriptive and meticulous ‘How To’ guide concerning colour palette, materials, styling and design, BLOOD created a bible for the brand’s look and feel – a visual touchstone to cement their vision and guidelines in the worldwide marketplace.