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E a tia na lareira...

  • Lara Krenzinger

"E a tia na lareira..." is a Brazilian dark comedy play to be launched in August 2022, written by Henrique Cambraia. The production of "E a tia na lareira..." approached me to create the play's visual identity, social assets and a credits video with motion graphics. They were looking for a visual identity that would not only translate a crime story, but that could also bring elements of fun.


Taking inspiration from Saul Bass' designs for movies such as Psycho and The Human Factor, "E a tia na lareira..."  poster brings contrasting silhouettes and vibrant colours. The logo reflects the crime character of the play through the typeface, with an added touch of fun brought by unaligned glyphs.
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