Eat Bitter shot by Louise Hagger

EAT BITTER 吃苦

“Endure pain to taste sweetness.”

A collaboration between two female, half Chinese creatives; Photographer @louisehagger and Creative Director @lydia_pang_, celebrating their love of food and storytelling. Each based in London and Portland, Oregon, this collaboration spanned timezones. Photographed in perfect synergy & remotely with the magnificent @vavaberry @alexanderbreeze @sam.peter.reeves @kim_songsoo ✨

The creative direction was born out of the Hakka spirit. Punk zine references echo the progressive and independent culture, lucky Chinese red tones hero but with a purposeful nod into the blood red of meat.

Bold and blocky typography mirrors Chinese script and is paired with human hand elements, calligraphy by Lydia's Pawpaw and sketches taken directly from Lydia's dad’s recipe books. The imagery is visceral, textural and immediately grounds you in a sense of place and time, a feeling. This work is deeply personal, sensorial and aims to shine a light on a culture long ignored.

At Chinese New Year, we want to share the preview to Lydia Pang’s Hakka Zine. A collection of short stories told through recipes that are not for the faint hearted.

#louisehagger #lydiapang #AmericanPhotography37 #ap37 #photography #foodphotography#womeninphotography #foodart #recipes #foodstagram #awardwinning #shetakesover #artphotography

Project Tags

Skills

Photography

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